Welcome back to our third and final article in an occasional series discussing the evolution of Park City from a “Ghost Town” to an internationally acclaimed resort destination. Our second installment explored the town’s chance encounter with President John F. Kennedy. Today, we’ll learn how an amazing family created a template to harness the economic potential of Park City’s diverse seasons.
George T. Flinders (Judd) was an entrepreneurial dynamo. His work ethic and financial, creative, and promotional skills knew no limits. He saw opportunities where others did not. During the depths of the Great Depression Judd and his wife Beth opened three Salt Lake City area restaurants. They all prospered. The couple expanded their business interests, purchasing a small farm in Millcreek. The venture delivered profits – and valuable experience for the Flinders and their growing family. Emboldened by the success of their Millcreek farm, in 1949 the couple purchased an old ranch in the Park City vicinity. The property’s 900 acres sprawled across the east side of Snyderville basin.
Judd entrusted operations to his three oldest sons, Leland (18), Melvin (15) and Jerran (12). The family’s two youngest children, Elizabeth and Tom would eventually play leading roles as well. In time, the Flinders Ranch became a four-season recreational destination. The family embraced this opportunity, creating a template for others to follow.
In early 1950 Judd applied for a license to open a dance hall and confectionery business. The application was approved in March. Soon thereafter, the family opened the Mountain Meadow Ranch restaurant. Like their Salt Lake City dining businesses, the Flinders provided exceptional meals at reasonable prices. Regional renown followed. The family also opened a small but comfortable motel.
Credit: Park City Historical Society & Museum, Park Record Collection
The largest building on the property, known locally as “The Big Red Barn” presented an enticing venue for square dancing. The hayloft was modified accordingly. On summer evenings the sound of music and dancing echoed across the fields. Haying season ended such gaiety, at least until the next summer. No problem, wagon rides allowed patrons to enjoy the splendor of fall foliage. Sleigh rides superseded hayrides in winter. Corporate and civic bookings boomed from Thanksgiving through the Holidays and beyond.
The commencement of fishing season offered another opportunity. On opening day 1958 Summit County’s Game Warden noted that the Flinders Ranch was the “hottest spot” in the county. He counted 47 cars in the Flinders’ yard. Of course, Beth and her charges were ready to serve a hearty meal to the intrepid anglers. By the mid-1960s the ranch had also become a mecca for nationally recognized sled dog events, snowshoe competitions, and snowmobile races. These multi-day extravaganzas attracted over 1,500 attendees each event at an entry fee of $1.00.
The Flinders Ranch was arguably one of the first businesses to harness the economic potential of Park City’s four seasons. It took hard work, innovation, customer focus, and a “can-do” spirit. Their template endures to this day, embodied in Park City’s emergence as a premier year-round resort.
The author extends his appreciation to the surviving Flinders siblings (Leland, Melvin, Jerran and Elizabeth) and Scott “Scottie” Smith for sharing their experiences and memories associated with the Flinders Ranch.